Why information technology matters: Nothing—the company created by OnePlus co-founder Carl Pei—says that its first production, a pair of truly wireless earbuds called Ear 1, volition launch this June. In what seems an unusual move for a visitor, Nothing is downplaying the buds' power to live up to its vision.

Nothing first revealed a concept of its audio production back in March. The buds, designed in collaboration with Stockholm-based Teenage Engineering, feature a semi-transparent outer case that shows off their inner workings.

Nothing's name stems from a philosophy of wanting to strip back applied science to its essentials so users barely discover information technology's there. Pei describes this as "no screens, no defended devices, only barely noticeable technology that empowers the states to be more than human being." Only the CEO warns that the earbuds won't meet that standard.

"Our mission is to remove barriers betwixt people and technology to create a seamless digital future that looks, lives, and feels similar zilch," Pei wrote. "For those hoping for a disappearing act overnight, Ear 1 falls short."

While the launch of the Nothing Ear i is even so a month away, Pei suggests the successor, doubtlessly called the Zip Ear 2—"tin can yous guess what the sequel will be called? Good. Us likewise," he writes— will be closer to the visitor's goal.

"The greatest visions are non realized with the flip of a switch, merely instead through countless small successes. Ear 1 is just the outset."

Nothing says it will be releasing an entire "ecosystem" of products, then why start in the hyper-competitive earth of earbuds? "We believe the earphones market was begging for differentiation, a space where we tin elevate design and evangelize value from day one," Pei explained. "Additionally, as an area of hyper growth, the earphones marketplace will provide a fertile backdrop equally nosotros strengthen our capabilities and set to enter new product categories."

In that location'due south still no discussion on the Nix Ear 1's specs or price, so we don't know how the buds will stack up against the best from Apple tree, Samsung, and Sony.